Posts Tagged content development
When I left my career to pursue writing fictions, I knew the day will come when I start freelancing. After all, unless you become an instant best-selling author, you must find some other means to pay the bills. And regardless of how sternly you saved your income to one day pursue your lifelong dream of becoming a novelist, the fund will deplete sooner or later if you do not keep replenishing it.
As news got out that I had truly left my last workplace for self-employment, I was approached by more than a handful organizations to take over their marketing departments. I took to thanking them and the Almighty for the appreciation and vote of confidence but, of course, declined. It is difficult for people to fathom that given the workaholic I demonstrated myself to be for over a decade, I could trade in the euphoria of corporate stress for the more relaxed self-paced lifestyle of a struggling novelist. If you noticed the irony in that statement or are pursuing to become published, you would understand that writing a novel is no idle profession.
After volleying offers for six months, people are finally coming around to accepting that I’m not looking to peddle myself as a corporate monkey. So now the work offers have started to arrive in the form of developing contents for brochures, websites and the like on the basis of independent contracts. Very good. It sounds much more maintainable. I will not be obligated to maintain any fixed hours and can accept or reject work as per time suitable to my novel writing needs. In fact, I feel writing other materials will be a good way to de-stress from constantly working on my book. Novel writing as a career with freelance writing as a hobby sounds the right deal.
But now the problem is I have to state my price. I have to figure out what my talent is worth on the basis of the value I add to my clients’ projects. I have never been very good at asking for money. Sure, in the corporate arena, I know the structure in each industry for each position, so salary negotiation is a fair affair between each party. But I now realize that pricing strategy for a freelancer is a totally different ballgame. When discussing the work that needs to be done, I feel the excitement but the moment the topic of discussing the price of my work, I lose my place in the discussion.It is just so embarrassing. Especially, because the queries I have been receiving are mostly from people I have built a close bond with during my career. And frankly, I think most creative people seek appreciation more than money. Hell, I have done plenty of complimentary work in my life just because someone appreciated my talent.
It is just so embarrassing. Especially, because the queries I have been receiving are mostly from people I have built a close bond with during my career. And frankly, I think most creative people seek appreciation more than money. Hell, I have done plenty of complimentary work in my life just because someone appreciated my talent.
Upon discussing the problem with a few friends, I finally have realized what I must do. I must research freelance work rates in the market and draw up a table of standards for myself. Then if someone approaches me with work, just send them this rate chart. Like RFP-ing agencies. It’s just a matter of a little-bold application, that’s all.